Pauline Esguerra is a graphic designer living & working in Brooklyn, New York.

(              INFO              )

        →   ROCCO

Worked with Little Troop on identity, art direction, and motion design for Rocco—a super smart (and stylish) bev fridge.




Creative Direction Little Troop

Photography by Christina Stoever, Plainsight Studio

        →   GRAILED

Worked with the in-house brand creative team to create scalable branded content and social assets. Projects included brand refresh and multi-channel campaigns. Created morphing logo that applies to the new flexible identity system.




Creative Director Joel Evey
Art Director Thanh Trinh
Project Manager Andy Luo
Designers Brooks Bowen + Pauline Esguerra

        →   SOFT.SPACE

Pratt Institute BFA Senior Thesis project. Designed and coded 4 internet art sites with themes surrounding slow technology.

🌱 softspace.world



Thesis Advisor Jessica Svendsen

        →   FÜRHAUS

Concept web design for Berlin-based furniture studio.


In collaboration with Sam Argueta

        →   TYPE▪OLOGY

A risograph printed publication featuring a collection of display typefaces from independent type designers.


8-page, 2-color risograph. Hand-bound with love.

        →   HOMEBODY

Branding and art direction concept for Toronto-based sustainable loungewear brand.


Photography Charlotte Wales, Paloma Lanna, Ron Lach